March 2012
35 posts
Mar 28th
Depth of Field 1...
My concept for the first depth of field shoot using my criteria was to create a mobile out of sunglasses. I wanted to incorporate a ‘make’ so i altered two pairs out of three by adding wood and metal nuts as well as dipping them in wax to represent my sport. Surfing inspires soft natural tones and a vintage feel which i tried to recreate by using natural twine and brown tones. The...
Mar 28th
Mar 28th
Mar 22nd
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Mar 21st
Shoot 1... Flat Lay
After confirming my concept with all parties, inclusive of my colour scheme of recycled, era of the 70s and sport being surfing. I proceeded to source the items to include in my first shoot, which will ultimately be a flat lay. I looked at surfing and fashion trends that I could associate with surfing as a sport but also with the social views that accompany surfing. Trying to avoid the ‘beach bum’...
Mar 20th
Mar 20th
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Mar 20th
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Mar 20th
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Mar 9th
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Mar 9th
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Mar 9th
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Mar 7th
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Mar 5th
2...
Part B was to select a sport and era to take inspiration from. Whilst contemplating the possibilities of these confines I find myself drawn to surfing as a sport, although a personal favourite of mine, I recognize the creative adaptability of the sport with the sheer breathtaking beauty of the environment in which it takes place. If you have ever simply sat on the beach looking into the horizon...
Mar 4th
Mar 4th
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Mar 4th
1...
With the theme of Future Retro/Sports Luxe I have embarked on my journey into the brief exploring the upcoming trends of SS 12 and FW 12 focussing on the emerging sports luxe feel seen on the runway. The colour scheme, called ‘Recycled’, is inspired by the vivid reds and sherbet yellows of a more retro time.  
Mar 4th